The Web Analytics Demystified weblogs are written by some of the most experienced practitioners and consultants in the industry, touching on highly relevant themes and sharing extremely practical knowledge. If you're not reading Eric Peterson, Judah Phillips, and Paul Holstein, you should be!
Here are the most recent posts from the Web Analytics Demystified bloggers, Eric T. Peterson, Judah Phillips, Paul Holstein, and the collective of big thinkers at The Future of Web Analytics, Demystified.
This is a guest post from Corry Prohens of IQ Workforce. Corry is a sponsor of the Web Analytics Demystified Job Board and one of the most plugged-in folks I know in our industry. He’s helped some great companies find talent, and some amazing talent find great companies which is, as we all know, one [...]
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AVG has obfuscated their user agent. The current agent for customers of their free and paid tool now cloaks itself as IE6: Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; SV1) In addition to the easily detectable user agent: Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1;1813) This news is not good. If you filter SV1 agent, you risk filtering legitimate [...]
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Those of you who have been following the Web Analytics Forum at Yahoo! groups will no doubt be as excited about this announcement as I am: I am delighted to let you know that Paul Holstein, co-founder, Vice President, and COO at CableOrganizer.com will be taking over for Daniel Shields here at the Web Analytics [...]
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Hello all, I’m the new blogger in town. My name is Paul Holstein and I’m one of the founders of CableOrganizer.com. One of our former employees, Dan Shields, was writing for this blog, but he’s moved on to his own practice. Eric Peterson has been kind enough to extend his invitation to write for this site [...]
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Here’s the deal. AVG LinkScanner doesn’t execute javascript nor take cookies. I had that confirmed by the Chief Research Officer at AVG, Roger Thompson. So why is the AVG user agent showing up in that data collected from certain page tag configurations? The AVG LinkScanner currently requests gifs in noscript tags! A best practice in web analytic’s page tag configuration is [...]
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If you’re considering coming to San Francisco for the X Change conference on August 17, 18, and 19 but are still wondering what the conference has to offer you may want to check out these interviews I did with Lars Johannson last week and Larry Freed this week. Both guys asked good questions — my favorites [...]
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Two job related items worth noting, just in case you are either in the market for a new job or, perhaps more likely, are seeking smart folks to help you get your web analytics house in order. First, the fine folks at Intuit in San Diego are looking for a Senior Manager for Web Analytics. From [...]
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The well-researched answer is “no.” The AVG LinkScanner Bot appears to prefetch the js and the gif (and pretty much everything else on the page), which for certain tools and their tag configurations generates false page views and visits (and the derivatives thereof), just like it’s “legitimate” traffic. If your tag configuration is set up with [...]
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Mobile analytics for Internet-enabled wireless devices is a fairly hot topic for companies seeking to acquire customers, extend their brand, or expose content in “innovative” ways. Obviously, the iPhone and Blackberry are pushing development in this area forward, but there really aren’t a lot of players in this space. Nedstat, CoreMetrics, and Omniture offer capabilities mixed [...]
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No, it’s really not, sorry. But as long as I have your attention I wanted to talk about a thread developing at the Web Analytics Forum about IndexTools not yet being freely available to all that I think is pretty interesting. Does anyone remember how long Google had Urchin before they gave away Google Analytics for [...]
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Are you ready for Semphonic X Change in San Francisco, August 18th and 19th?

Semphonic X Change is the experts web analytics conference. Come to X Change and talk with your peers about the real problems in web analytics today.
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Web Analytics Demystified is a regular contributor to articles about web analytics in many of the best known online journals.
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Web Analytics Demystified has worked with many of the best known brands in the world.
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